Posts Tagged ‘Seller’

Luxury Home Goes Viral

Posted on: July 12th, 2023 by Chris Scott

 

When it comes to the world of Ottawa real estate, stumbling upon an extraordinary property that captures everyone’s attention is a rare find. But every once in a while, a house emerges that captivates the market. Enter 5406 Mansel Crescent – a true masterpiece that has swiftly become our favorite listing. Working with the sellers to present this luxury home to the market was a wonderful experience.

In the realm of real estate, it’s not often that a property within a specific price range attracts multiple offers. Yet, 5406 Mansel Crescent has defied all expectations. The overwhelming interest from buyers and the fierce competition surrounding the offers validate the undeniable appeal of this remarkable house. The cost per square foot really set this home apart from the competition. They were able to secure a benchmark price for the area in large part due to its exceptional features and incredible design. The true magic of this house lies in the love and care invested in every single detail by the sellers. It is evident that they poured their hearts into creating a space that emanates warmth, elegance, and a genuine sense of home. From the thoughtfully curated finishes to the carefully considered design choices, every aspect of this house was taken into consideration.

During the listing process every detail was meticulously addressed, leaving no stone unturned. From the initial staging and photography to the comprehensive marketing strategy, we ensured that this home would shine among other listings in the area. We produced a great video making sure that all the best features of this home were presented to prospective buyers. Further, we live in a social media world. We had a second video professionally made with a drone intro for our Instagram reels. Both these videos were marketed to tens of thousands of buyers in our local market. The strategy was to blanket Ottawa on Instagram, Facebook, and youtube. It was amazing how many people came up to me to say they saw the video on one of those platforms. It was fun creating some serious buzz about this home.

As part of our marketing plan, we organized a broker open house, where we made sure to make it a memorable event. Champagne flowed, and refreshments from the local café, 692 Coffeehouse in Manotick, were served. The success of this event served as a true testament to the desirability of the property. The attending agents were not only impressed by the luxury home itself but also by the attention to detail and care put into its presentation. A few were influencers with thousands of followers on social media. They were taking videos and posting to their own followers. It was a really cool thing to see how a listing can go viral. All to say we had lots of fun working on this luxury listing and look forward to working in this niche in the future.

Feature Brochure

SUBURBAN STATISTICS UPDATE JUNE 2023

Posted on: July 4th, 2023 by Chris Scott

Here is the most recent installment of our new monthly value-added feature, the Suburban Statistics Series. This series showcases statistics for the 5 largest urban neighbourhoods in Ottawa.

As Ottawa is such a spread-out city it’s great to see the variances from area to area. All of these statistics are based on MLS OREB sales from January 1, 2022, to June 30, 2022, over January 1, 2023, to June 30, 2023.

 

OTTAWA MARKET UPDATE: MAY 2023

Posted on: June 12th, 2023 by Chris Scott
The spring market hits its peak stride in May. Historically it is the busiest month of the year and this May is no exception.  The surge in activity can be attributed to a slow start in January and February. Sales in May rose by seven percent compared to the previous year, signaling a positive shift in the market. While residential property prices are still down by seven percent, it’s a significant improvement from the 20 percent decline in prices during the previous fall. Despite the anticipation of more interest rate hikes, the market’s response remains intriguing. The most recent .25% rate hike is expected to be absorbed by the market relatively easily due to high demand and limited supply. However, two or three consecutive rate hikes may have a more substantial impact. As we head into summer, the market is expected to be busier than last year, driven by buyers who are feeling more optimistic about the market. Luxury properties are starting to move again too, with houses priced between $1.5 and $1.8 million finding buyers. Properties in the $750,000 to $800,000 range continue to experience significant movement. If you want to know about your equity position or stay informed about the market, feel free to reach out to our team. We are always happy to help!


 

SUBURBAN STATISTICS UPDATE MAY 2023

Posted on: June 1st, 2023 by Chris Scott

Here is the most recent installment of our new monthly value-added feature, the Suburban Statistics Series. This series showcases statistics for the 5 largest urban neighbourhoods in Ottawa.

As Ottawa is such a spread-out city it’s great to see the variances from area to area. All of these statistics are based on MLS OREB sales from January 1, 2022, to May 31, 2022, over January 1, 2023, to May 31, 2023.

 

SMALL TOWN HIGHLIGHTS

Posted on: May 10th, 2023 by Chris Scott

With prices in the city continuing to increase, many of our buyers are starting to look at purchasing just outside the city. Our team has put together the latest statistics for Carleton Place, Russell, and Embrun.

All of these statistics are based on MLS OREB sales from January 1, 2022, to April 30, 2022, over January 1, 2023, to April 30, 2023.

OTTAWA MARKET UPDATE: APRIL 2023

Posted on: May 10th, 2023 by Chris Scott
The real estate market has undergone significant changes in recent months. Initially quiet with limited activity, it has gradually picked up momentum. Prices are still down compared to the previous year, but the decline has reduced from nearly 20 percent to 10 percent. The main challenge in the Ottawa real estate market is the low inventory, which decreased by 25 percent in April. This scarcity is driving prices up and leading to multiple-offer situations becoming common. To address the situation, more listings are desperately needed. The inventory shortage has pushed the absorption rate to a high level, making it a seller’s market with less than two months’ worth of inventory available city-wide. As buyers encounter more competition, they are becoming more aggressive in their pursuit, which could further increase prices in the short term. The trajectory of the market remains intriguing, barring any significant changes in interest rates.  If you want to know about your equity position or stay informed about the market, feel free to reach out to our team for assistance and information.


 

SUBURBAN STATISTICS UPDATE APRIL 2023

Posted on: May 3rd, 2023 by Chris Scott

Here is the most recent installment of our new monthly value-added feature, the Suburban Statistics Series. This series showcases statistics for the 5 largest urban neighbourhoods in Ottawa.

As Ottawa is such a spread-out city it’s great to see the variances from area to area. All of these statistics are based on MLS OREB sales from January 1, 2022, to April 30, 2022, over January 1, 2023, to April 30, 2023.

 

OTTAWA MARKET UPDATE: March 2023

Posted on: April 14th, 2023 by Chris Scott

Interesting times right now in the Ottawa Real Estate market. The spring surge seems to be in full swing and will be helped by record temperatures this weekend. Snow is gone and many buyers are re-engaging in their searches. Here is a snapshot of what is happening right now:

In March, members of the Ottawa Real Estate Board (OREB) sold 1,194 residential properties through the Board’s Multiple Listing Service® (MLS®) System. This represents a decrease of 40% compared to March 2022, with 893 sales in the freehold-property class (down 40%) and 301 sales in the condominium-property category (down 42%). However, March sales transactions increased by 40% compared to February. The five-year average for total unit sales in March is 1,698.

OREB President Ken Dekker noted that the recent rise in transactions is a sign of typical spring activity, even though it is behind the pandemic peaks of 2022. As spring unfolds, a clearer picture of Ottawa’s balanced market state will emerge. The way I see it is, it may be another seller’s market this year with less than 3 months’ worth of inventory.

The average sale price for a freehold-class property in March was $710,070, down 17% from 2022 but up 0.2% from February 2023. Average freehold prices have risen by approximately 8% during Q1 2023 compared to December 2022’s market low. The average sale price for a condominium-class property was $418,670, down 13% from a year ago but up 2% from February 2023. Year-to-date average sale prices for freehold-class properties and condominium-class properties were $701,837 and $414,698, respectively, representing a 16% and 11% decrease from 2022.

OREB cautions that the average sale price can be useful in establishing trends over time but should not be used as an indicator that specific properties have increased or decreased in value. The calculation of the average sale price is based on the total dollar volume of all properties sold. Price will vary from neighbourhood to neighbourhood.

Every neighbourhood is different. If you want to know what’s happening in your area please feel free to get in touch.


 

SUBURBAN STATISTICS UPDATE MARCH 2023

Posted on: March 31st, 2023 by Chris Scott

Here is the most recent installment of our new monthly value-added feature, the Suburban Statistics Series. This series showcases statistics for the 5 largest urban neighbourhoods in Ottawa.

As Ottawa is such a spread-out city it’s great to see the variances from area to area. All of these statistics are based on MLS OREB sales from January 1, 2022, to March 30, 2022, over January 1, 2023, to March 30, 2023.

STITTSVILLE SUBURBAN STATISTICS UPDATE MARCH 2023

Posted on: March 31st, 2023 by Chris Scott

The Stittsville real estate market has had an incredible roller coaster ride of prices since the pandemic began in 2020. With prices peaking in early 2022. Since that time Bank of Canada’s measures to fight inflation through interest rate hikes has had a significant impact on house prices in our community. For this report, we are comparing prices from the first quarter of this year against the first quarter of last. Here are the results of this comparison. 

What jumps out to me is that both detached 2-car garage homes and row units declined the most in value. Stittsville remains more expensive than all the other major suburbs in Ottawa. It is continually on the list of my relocating clients. 

I predict that the market will get better as I’m already seeing lower inventory and the return of multiple offers in some cases. Buyers who are well qualified, but maybe have been on the sidelines since the declines have re-entered the market as they may feel like house prices have bottomed out. The challenge these buyers are facing is that inventory levels are still low by historical standards. Not quite where they were last year, of course, but much lower than anyone is talking about. The wildcard is if the Bank of Canada keeps their current rate steady and we can see some stabilization back in the market. I have actually heard rumours that some banks may even reduce their current rates in the weeks ahead. If that happens we will have a busy Spring and Summer market. 

It is very important for sellers to create an experience for their prospective buyers to get the most amount of money possible. What that looks like to me is having the house staged, marketed properly, and easy to buy. Our team specializes in selling in the Stittsville area and can make sure you get the absolute most money you can for your home in the least amount of time. If you are curious as to what your home is worth please feel free to reach out.

Here is the most recent installment of our new monthly value-added feature, the Suburban Statistics Series.  We are bringing you specific real estate market statistics for Stittsville. The market is different depending on what area of Ottawa you look at. This gives you a specific snapshot of the first-quarter statistics for 2023 in Stittsville.

All of these statistics are based on MLS OREB sales from January 1, 2022, to March 30, 2022, over January 1, 2023, to March 30, 2023.