On this episode of The Chris Scott Show, Colin and I talked about something that really matters right now for anyone thinking about selling: how to actually stand out in a market with more inventory and more choice than we’ve seen in a while.
The reality is simple. There are a lot of listings out there. Buyers have options. And that means sellers need an edge.
For us, it starts with being real. We spend a lot of time having honest conversations with sellers about pricing, timing, and expectations. That’s not always the easiest approach, and it doesn’t always win us the listing, but it’s the right one. Telling someone what they want to hear might feel good in the moment, but it doesn’t help them sell their home. Price is driven by what buyers are willing to pay, not by headlines or hype, and there’s a lot of data behind how we land on our numbers.
Once pricing is right, preparation becomes everything. Deferred maintenance matters more than ever. Small things add up. Paint touch-ups, minor repairs, misaligned cabinet doors, anything that gives buyers a reason to mentally start building a repair list should be addressed upfront. Buyers will always make a list, but in today’s market, they can use that list to negotiate harder.
One strategy we’re seeing work well is getting a home inspection done before listing, especially in older neighbourhoods. Issues that might cost a seller $1,000 or $2,000 to fix ahead of time can easily turn into a $5,000 price reduction once a buyer’s inspection happens. Handling those items in advance gives sellers more control and fewer surprises.
We’ve also seen firsthand what happens when preparation is ignored. Homes that sit for months, come off the market, get staged and painted, then go back on at the same price and sell. Price wasn’t the issue. Presentation was. Doing it right the first time saves months of stress, showings, and second-guessing.
First impressions are everything. Buyers are seeing so many homes that it doesn’t take long for them to decide whether something feels right or not. It could be the layout, a smell, a visual distraction, or just a general lack of polish. You might not know in nine seconds that it’s “the one,” but you can definitely know in nine seconds that it isn’t.
From our side, more inventory means we have to up our game too. Better marketing, better content, better storytelling. Video is no longer optional. Buyers are going to watch it at some point, whether it’s before a showing, after, or when they’re sharing the home with family. That’s our chance to highlight features they might have missed and help them connect emotionally with the home.
We meet buyers where they are. Full property videos, Instagram-specific content, VR tours, whatever format they prefer. Different styles, same goal: helping buyers see themselves living there.
At the end of the day, selling a home is emotional. Buyers don’t just buy square footage, they buy how a place makes them feel. When pricing, preparation, and marketing all line up, that’s when sellers truly get the edge.
If you have questions about selling in today’s market or want to talk through what this could look like for your home, reach out anytime. And if you’re enjoying the podcast, let us know what you think of the format and the conversations we’re having.
Here’s the latest update in our Suburban Statistics Series, featuring insights on the five largest urban neighborhoods in Ottawa. With Ottawa’s spread-out layout, it’s always fascinating to see how each area’s market trends vary. These stats compare MLS OREB sales from January 1 to January 31, 2026, with the same period in 2025.
Here’s the latest update in our Suburban Statistics Series, featuring insights on the five largest urban neighborhoods in Ottawa. With Ottawa’s spread-out layout, it’s always fascinating to see how each area’s market trends vary. These stats compare MLS OREB sales from January 1 to December 31, 2025, with the same period in 2024.
When it comes to selling a home, first impressions are everything. That’s why staging is one of the most powerful tools in our real estate playbook. A perfectly staged home doesn’t just look good—it tells a story, invites buyers in, and helps them envision their future in the space.
We recently had the opportunity to work on a condo that was completely vacant when we first listed it. While it had a great space and natural light, it lacked the warmth and personality that buyers are drawn to. That’s when we called in our expert stager, and the results were nothing short of remarkable.
Before: A Blank Canvas
When we first stepped into the condo, it was completely empty—just walls, floors, and windows. While some buyers can see past that, many struggle to picture how furniture will fit, how spaces flow, and how it will feel to live there. Empty rooms can also make a home feel cold and uninviting, making it harder for buyers to form an emotional connection.
After: A Standout Listing
The difference was night and day. Once staged, the condo no longer felt like an empty space—it felt like a dream home. The transformation not only enhanced its visual appeal but also made the listing photos pop, attracting more online views and interest from buyers.
And the best part? It worked. The staged condo quickly stood out in the market, leading to more showings and strong interest from potential buyers.
Why Staging Matters
Staging isn’t just about making a home look pretty—it’s about creating a connection. It helps buyers see the potential of a space and imagine themselves living there. In a competitive market, it can be the difference between a listing that lingers and one that sells quickly.
If you’re thinking about selling your home, don’t underestimate the power of staging. Whether it’s a condo, townhome, or single-family house, we have the resources and expertise to make your home shine.
Curious about what staging can do for your home? Let’s chat and make your property stand out!
Hey everyone, Chris here with a quick update on the Ottawa real estate market! The past few weeks have been eventful, with interest rates dropping, including a significant half-point cut by the Bank of Canada. This shift is already impacting the market—buyers are coming back, multiple offers are returning, and momentum is building.
Here’s what I’m seeing:
Buyer activity is picking up as affordability improves.
Low inventory remains a challenge, with fewer new builds and limited resale options.
Market predictions: A potential shift to a seller’s market in early 2024, with home prices projected to rise by 5-6%.
Every neighborhood is different, so if you’re curious about what’s happening in your area, reach out to my team. Let’s chat about how these changes might impact your real estate goals.
Here’s the latest update in our Suburban Statistics Series, featuring insights on the five largest urban neighborhoods in Ottawa. With Ottawa’s spread-out layout, it’s always fascinating to see how each area’s market trends vary. These stats compare MLS OREB sales from January 1 to October 31, 2023, with the same period in 2024.
We’ve got some positive news to share! The Bank of Canada has reduced its main lending rate by half a percentage point, bringing it down to 3.75%. This marks the fourth consecutive rate cut, and there’s a chance we might see another reduction in December.
What Does This Mean for Buyers?
If you’ve been waiting for some good news before making a move, this might be it! The lower rates will impact affordability, potentially easing monthly mortgage payments. With limited inventory in Ottawa, we might even see some upward pressure on prices in 2025 as affordability improves.
Thinking of Making a Move?
If you’re considering upsizing or buying your first home, now could be a good time to enter the market before potential competition heats up early next year. And for those set to renew their mortgages next year, these rate cuts could make a significant difference. While renewal rates will be higher than in recent years, the reductions will still help many Canadians stay comfortably in their homes.
Curious about what’s happening in your neighborhood? Reach out to us—always happy to help!
As we move into the fall season, Ottawa’s suburban real estate market remains surprisingly stable, even amidst economic uncertainty. High interest rates and inflation have not significantly impacted the prices of two-story, double-car garage homes in key suburban areas like Stittsville, Kanata, Barrhaven, Riverside South, and Orleans.
For example, Stittsville leads the pack with an average price of around $960,000 for this type of home, while Orleans offers a more affordable option at around $845,000. These price differences highlight the variety within Ottawa’s suburban neighbourhoods, but the overall theme remains consistent—minimal price fluctuations compared to last year.
One of the most intriguing findings is in Barrhaven, where the average sale price has barely budged from 2023. This stability across the board suggests that Ottawa’s real estate market may be gearing up for a shift, particularly if interest rates start to decline next year as many expect.
If you’re curious about what’s happening in your specific neighbourhood, or want more insights on how these trends could affect your buying or selling plans, feel free to reach out. Our team is always here to help guide you through Ottawa’s ever-evolving real estate landscape.
Here’s the newest Suburban Statistics Series update. We’re highlighting stats for the five biggest urban neighbourhoods in Ottawa. Since Ottawa is pretty spread out, it’s interesting to see how things vary in each area. These stats are all based on MLS OREB sales from January 1, 2023, to September 30, 2023, compared to the same period from January 1, 2024, to September 30, 2024.
In this quick update, Chris shares his latest insights on the Ottawa real estate market. With inventory levels slightly higher than usual and prices remaining stable over the past year, the fall season is shaping up to be busy. Chris expects a balanced market, offering fair opportunities for both buyers and sellers. Curious about what’s happening in your neighborhood? Watch the video and reach out to our team for personalized advice.
